Google Ads

Learn the ins and outs of Google Ads through Search, Shopping, Display, and Video. Most importantly, learn how to use the Google Ads platform to make a business impact. In this course, you’ll learn how to create an ROI through every channel available. Most people will be satisfied with impressions and clicks, but not you. You’ll learn how to use Display for direct response, Video for sales, and some other unknown features, strategies, and tactics that most people don’t know exist. This course will teach you how to: + Set the strongest Google Ads foundation possible that requires the least amount of oversight + Prove that an ROI is being made through conversion tracking and correct attribution + The recipes needed to continually be successful with every new ad group and campaign you launch + How to scale different channels within Google Ads for any marketing goal you have