Certificate of Achievement
This is to certify that
Manon Zijp
has successfully passed the
Copywriting and product messaging
course on
April 21, 2022

Granted at The Talent Institute's talent program
Certificate: 50068994
Manon Zijp
Learn to master Product messaging
This 9-class video training program will teach you to …
+ Choose messages that trigger your customers’ real-life motivations
+ Craft value propositions that capture visitors’ attention & pull them in
+ Strengthen your page copy with persuasive narrative & flow
+ Transform raw data & research into powerfully convincing copy
Skills / Knowledge
- copywriting
- product messaging
- message mining
- message research
- conversion copywriting
- conversion optimization
- product marketing
- customer surveys
Issued on
April 21, 2022
Expires on
Does not expire